I am sure you have seen the FedEx logo. It just says FedEx right? Wrong. Anyone see the image (shape) in the FedEx logo:
And Amazon. You see that arrow. I never once paid attention to what it was pointing too. Do you know?
And then there is Baskin Robbins. I never really liked their new logo. I didn't like that they moved away from the whole 31 flavors thing either. Or did they:
Do you see them? Did you see them before this post? Did I open up a whole new world of....well...staring at logos for hours to see if you are missing something... for you? I know I did for me!
And in case you can't see them..flip your screen over to read the answers:
30 comments:
Cool and now I know...
great///i knopw what imdoing at naptime! thanks a lot! lol
I saw none of those until I read the upside down answers. So what exactly does that mean for their marketing?
LOL, i always thought the Amazon was a smirk.
I would have never know that, very cool!
Very cool! I thought this was going to be all crazy and subversive, like all the F words that are subliminal in the Disney movies.
wow... isnt that all so interesting!
:) thanks for the fun fact!
Wow that's cool! The only one I could see before reading the answers was the 31. How cool tho! Thanks! Camille
I knew about the 31, but you know what's sad? I couldn't see the arrows in FedEx and Amazon because I was too busy trying to figure out what was phallic or sexual about them.
(Blame marketing classes that bombarded up with examples of subliminal advertising from the
1980s...)
I knew about the FedEx one from a book a read about logo design. I find logo design fascinating. There are lots of little things like that in many many logos. So fun!
I found out about the FedEx logo a few years ago and now it's ALL I see whenever it appears!
I've actually never seen that Baskin Robbins logo before; that's cool, but I love the fact that Amazon's smiley is pointing from A to Z. That's just awesome!
WOW! How did I miss those?!
I had no idea!
Ok, I got the 31 but totally missed out on the other two ~ I'm either exhausted or just out of it!
Jo
I knew about the FedEx logo..never noticed the Amazon one (and even after looking at it I didn't get it...LOL)...don't go out for icecream so I haven't seen the new Baskin and Robbins logo (although I did see the pink 31 in it :) ) I love things like this!
On my husband's 31st birthday, we went to Baskin Robbin's and I was really bummed that they didn't have a 31 anymore in the logo. It took us a while, but we eventually found it.
I didn't know what the Amazon arrow was for, so that was a fun fact.
Ha! I always thought the Amazon sign was a smirky little smile beause they (supposedly) made folks happy.
here's my thought...if they're subliminal and someone has to point them out to us, are they necessarily effective? I knew the Fed Ex one, but I thought the Amazon one was just inferring a smile. lol
Becky, my husband and I were talking on the way to Costco tonight and the arrow in the FedEx logo is all we see now too!
And I thought the Amazon arrow was just a smile too!
Have never noticed the hidden msgs, but I did figure out 2 of the 3...just couldn't get the FedEx one. :} Funky!
this is so awesome i had to twit about it!
Here's a few more you may enjoy-
http://www.graphicdesignblog.org/hidden-logos-in-graphic-designing/
I never noticed the arrow in the FedEx logo until then!
I knew the Baskin Robbins, but I sure missed the others. I'm sure I knew subconciously, though....;-)
Hey those are pretty cool. I changed the name of my blog, so make sure you update your feed, if you follow us. Hope you do, we love your blog!
new blog www.saguaroblossoms.blogspot.com
Cool post! I didn't see the FedEx or Amazon until I read your answers, then it still took a while to see the FedEx arrow :).
you are not alone, i had no clue!!!
I am just amazed that you wrote the answers upside down. You are one crazy lady.
I never noticed any of these before. Thanks.
You really do learn something new every day!
I knew about Fed Ex but not the other two! Cool.
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